Cheap and frugal aren't the same thing. Really, they aren't. Someone who is cheap walks through the produce section and settles on the clearance package of tomatoes, bruised, soon to be past edible, likely to start molding. A frugal person walks through the produce section, is floored by the price of heirloom organic tomatoes and resolves to grow their own.
The cheap shopper has done himself no service in choosing poor quality product. Nutritionally, culinarily, their choice was lacking.
The frugal shopper, now resolved to be a frugal gardener, while not guaranteed success, has a fair shot of spending less on tomatoes all year than their cheap counterpart. They will get rewarded in spades (gardening pun intended) for doing it better for less.
That's what it's all about. Getting more, getting better, getting high quality at a low cost.
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